{"id":1584,"date":"2020-10-21T13:09:30","date_gmt":"2020-10-21T13:09:30","guid":{"rendered":"https:\/\/www.ajeandalucia.org\/cadiz\/?p=1584"},"modified":"2020-10-23T13:12:44","modified_gmt":"2020-10-23T13:12:44","slug":"era-post-covid-la-venta-digital-el-verdadero-camino-de-las-pymes","status":"publish","type":"post","link":"https:\/\/ajeandalucia.org\/cadiz\/2020\/10\/21\/era-post-covid-la-venta-digital-el-verdadero-camino-de-las-pymes\/","title":{"rendered":"\u201cERA POST-COVID: LA VENTA DIGITAL EL VERDADERO CAMINO DE LAS PYMES\u201d"},"content":{"rendered":"<p>\u00a1Te esperamos en la pr\u00f3xima jornada dedicada al Ecommerce y a la Digitalizaci\u00f3n!<\/p>\n<p><a href=\"https:\/\/forms.gle\/6nbVuG7XirB5eCEJ9\">INSCR\u00cdBETE AQU\u00cd!<\/a><\/p>\n<p>EVENTO ONLINE GRATUITO<br \/>\nD\u00eda: 28\u00a0de octubre<br \/>\nArrancamos a las: 18:00h<\/p>\n<p>PROGRAMA:<br \/>\n18.00 \u2013 18.10\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Presentaci\u00f3n por AJE CADIZ<br \/>\n18.10 \u2013 19.00\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Benet Rins: \u201cC\u00f3mo gestionar un e-commerce rentable\u201d<br \/>\n19.00 \u2013 19.50\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Victor Ronco: &#8220;Digitalizaci\u00f3n: De la oportunidad de venta a la supervivencia&#8221;<br \/>\n19.50 \u2013 20.15\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Mesa debate y preguntas<\/p>\n<p>BENET RINS:\u00a0<strong>\u201cC\u00f3mo gestionar un e-commerce rentable\u201d<\/strong><br \/>\n\u00bfD\u00f3nde vender mi producto? Aprede a comprar canales de venta.<\/p>\n<ul>\n<li>Explicaci\u00f3n Funnel e-commerce vs proceso mental personas.<\/li>\n<li>Explicaci\u00f3n de m\u00e9tricas clave en un e-commerce.<\/li>\n<li>Comparativa de canales en base a las m\u00e9tricas clave.<\/li>\n<\/ul>\n<p>\u00bfC\u00f3mo vender m\u00e1s? Conoce y mejora tu funnel de venta en continuo.<\/p>\n<ul>\n<li>Aumenta el tr\u00e1fico: Publicidad, afiliados, email, RRSS\u2026<\/li>\n<li>Mejora la conversi\u00f3n: Conoce tus m\u00e9tricas \u2013 haz hip\u00f3tesis \u2013 Act\u00faa \u2013 Analiza \u2013 Repite<\/li>\n<li>Aumenta la cesta media<\/li>\n<\/ul>\n<p>\u00bfC\u00f3mo crecer siendo rentable? Maximiza el LTV<\/p>\n<ul>\n<li>Qu\u00e9 es y c\u00f3mo aumentar el tr\u00e1fico que t\u00fa controlas<\/li>\n<li>C\u00f3mo aumentar la repetici\u00f3n de compra.<\/li>\n<\/ul>\n<p>VICTOR RONCO:\u00a0&#8220;<strong>Digitalizaci\u00f3n: De la oportunidad de venta a la supervivencia&#8221;<\/strong><\/p>\n<p><em>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0La irrupci\u00f3n de la era digital, transformarse para sobrevivir\u00a0\u00e0\u00a0C\u00f3mo la transformaci\u00f3n digital es la \u00fanica forma para adaptarse al nuevo entorno y no desaparecer.<\/em><\/p>\n<p><em>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Gesti\u00f3n de procesos en el nuevo entorno: usuario en el centro\u00a0\u00e0\u00a0C\u00f3mo hoy es vital poner al usuario en el centro en la gesti\u00f3n de procesos (con ejemplos reales propios)<\/em><\/p>\n<p><em>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Redefinici\u00f3n del Marketing Mix, marketing de valor.\u00a0\u00e0\u00a0 C\u00f3mo internet ha hecho que el m\u00e1rketing de antes est\u00e9 obsoleto<\/em><\/p>\n<p><em>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Comunicaci\u00f3n, transformaci\u00f3n y pautas para vender en el nuevo entorno\u00a0\u00e0\u00a0 Repasar\u00e1 con use cases propios para ilustrar qu\u00e9 deben hacer para abordar la transformaci\u00f3n de sus negocios enfocado a la venta.<\/em><\/p>\n<p>\u00a1Nos vemos dentro!<\/p>\n<p><strong>Evento gratuito previa inscripci\u00f3n.\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a1Te esperamos en la pr\u00f3xima jornada dedicada al Ecommerce y a la Digitalizaci\u00f3n! INSCR\u00cdBETE AQU\u00cd! EVENTO ONLINE GRATUITO D\u00eda: 28\u00a0de [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1585,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cERA POST-COVID: LA VENTA DIGITAL EL VERDADERO CAMINO DE LAS PYMES\u201d - AJE C\u00e1diz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ajeandalucia.org\/cadiz\/2020\/10\/21\/era-post-covid-la-venta-digital-el-verdadero-camino-de-las-pymes\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u201cERA POST-COVID: LA VENTA DIGITAL EL VERDADERO CAMINO DE LAS PYMES\u201d - AJE C\u00e1diz\" \/>\n<meta property=\"og:description\" content=\"\u00a1Te esperamos en la pr\u00f3xima jornada dedicada al Ecommerce y a la Digitalizaci\u00f3n! 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